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Turning a Brand Narrative into a Story Book

Posted on Thursday, May 4th, 2017  by Megan

I first started working with Melmira Bra & Swimsuits 4 years ago; I knew the four sisters running the business, a business their mother started in 1992, and when they reached out wanting help crafting their future story, I knew it … Continued

Tags: Backyard Creative, Brand Mythology, Brand Storytelling, Marina Billinghurst, Melmira, Melmira Bra & Swimsuits

Buy Local Week

Posted on Wednesday, December 4th, 2013  by Megan

Last night, we celebrated the launch of Buy Local Week in British Columbia at the LOCO Christmas party. I joined LOCOBC last year and it has opened my eyes to the power of local buying – not only from an economic … Continued

Tags: Backyard Creative, Buy Local, Buy Local Week, buy loco, GreenWorks, LOCO BC

The Company I Keep

Posted on Thursday, January 10th, 2013  by Megan

While a new year is in some ways a fresh start, it is also a chance to revisit the year gone by. For me, the moments of 2012 that stand out most involve people, lots and lots of amazing people. … Continued

Tags: Aaron Vidas, Backyard Creative, Eve Rickert, Mike Rowlands, storybranding, SVI Vancouver, Theo Lamb, Vancity, Vancouver

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